Privacy Policy

Effective date: October 16, 2026

Best Cricket Store (“we,” “us,” or “our”) operates https://bestcricketstore.com (the “Site”) and two retail locations in Naperville, Illinois and Richmond, Texas. This Privacy Policy explains what information we collect, how we use it, and the choices you have.

Information We Collect

When you place an order or create an account, we collect your name, email address, phone number, billing and shipping addresses, and order details. If you create an account, we also store your login credentials and order history.

Payment information (such as card numbers) is processed directly by our payment processors — including Braintree and PayPal. We do not see or store your full card number on our servers.

When you browse the Site, we automatically collect standard log information: your IP address, browser type, pages visited, time spent on pages, and referring URLs. We also use cookies and similar technologies (see Cookies below).

When you contact us — by email, phone, chat, or in store — we keep a record of the conversation so we can help you.

If you join our email list, we collect your email address to send you offers and updates. You can unsubscribe at any time using the link in any email.

How We Use Your Information

• To process, fulfill, and deliver your orders, and handle returns or exchanges
• To communicate with you about orders, accounts, and customer service
• To improve our Site, products, and services
• To personalize and measure our advertising (including Google Ads and Meta)
• To send marketing emails you signed up for
• To prevent fraud and keep the Site secure
• To comply with legal obligations

How We Share Your Information

We share information only as needed to run the store:

• Service providers that help us operate: website hosting (WPEngine), payment processing (Braintree, PayPal), shipping carriers, email delivery, and analytics/advertising platforms (Google Analytics, Google Ads, Meta). These providers may only use your information to perform their services for us.
• Legal compliance: we disclose information if required by law, subpoena, or a lawful request from authorities, or to protect the security of our Site and customers.

We do not sell your personal information.

Cookies

We use cookies to keep you signed in, remember your cart, understand how visitors use the Site, and measure advertising. You can set your browser to refuse cookies, but some features (like checkout) may not work properly without them.

Data Retention

We keep order and account records for as long as needed to fulfill orders, handle warranties and returns, meet tax and legal record-keeping requirements, and resolve disputes. Marketing data is kept until you unsubscribe.

Your Rights and Choices

You may at any time:

• Access the personal information we hold about you
• Correct inaccurate information
• Delete your account and personal information (subject to records we must keep by law)
• Opt out of marketing emails via the unsubscribe link, or of interest-based advertising through your browser or device settings

California residents: under the CCPA/CPRA you have the right to know what personal information we collect, to request deletion, to correct inaccurate information, and not to be discriminated against for exercising these rights. To make a request, contact us using the details below; we will verify your identity before responding.

Children’s Privacy

Our Site is intended for adults. We do not knowingly collect personal information from children under 13. Junior cricket gear is purchased by parents or guardians. If you believe a child has provided us personal information, contact us and we will remove it.

Security

We use commercially reasonable safeguards — including encrypted checkout (HTTPS), secure payment processing, and access controls — to protect your information. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

International Visitors

We serve customers in the United States and Canada. Information you provide is processed in the United States, where our Site and systems are located.

Changes to This Policy

We may update this Privacy Policy from time to time. The current version will always be posted on this page with its effective date. Continued use of the Site after changes means you accept the updated policy.